Guest DST Contributor Posted November 27, 2013 Posted November 27, 2013 (edited) [/url]Penguin 2.1 algorithm updates from Google have taken the SEO world by storm! Professionals dealing with optimisation have to rethink their strategies to incorporate the new inputs and changes. How much have things changed in the SEO scenario post Penguin 2.1? Here’s a look at the various aspects of search engine optimisation with the associated changes. Link building a) Pre-Penguin Scenario Website submissions were time-consuming process with people searching for directories. Similarly, you also needed to find link builders for getting valid links. b) Post-Penguin Scenario The situation has worsened now with more time being spent in finding directories for link removal. What’s more, you now even need to make payments for the same. If you are unable to do this disavowing back links remains the only way. Statistics show that over 40% users have already opted for Disavow Tool from Google for bad link removal. Content marketing a) Pre-Penguin Scenario At the time there were no duplication of content issues so regular article submissions were prevalent. Solid rankings were dependent upon quality interlinking. b) Post-Penguin Scenario Now you need valuable and unique content with guest posts on quality websites, publish case studies, info graphics, videos, and eBooks, do blogging, and share content. Social media marketing a) Pre-Penguin Scenario Social media was there minus actual audience interaction. b) Post-Penguin Scenario Now you need to present useful content and build relationships with your target audience. Check out more interesting aspects in the below infographic. Image Credit: 1. Continue reading... Edited December 26, 2016 by AWS Quote
kabirthapar Posted June 13, 2016 Posted June 13, 2016 a valuable post needs to be applauded. Thanks for sharing.:) Quote
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